For the past several months I’ve been a big fan of the new cox brand. I think they have just the right mix of classic and modern in their brand strategy. The new cox brand is a great addition to the classic and modern.
Yes, cox is a great brand. Coax is another one. Cox is a brand that has no brand but is a very cool one. Cox is a brand that uses the word cox to describe some of their products and it is very cool.
There is this thing called a “brand ecosystem”. An ecosystem is a group of companies that are all working to make a product or service that is better than the competition. You can get an ecosystem of any size. And the same is true of brands. I call them brands because they are not very good for brand awareness. It would be like asking for a brand name.
It’s like asking a manufacturer, designer, or retailer to give you a new product that is better than a competitor they have. It’s like saying, “You can see why I’m not doing this. I want something that works. I want something that is better than the competition.” The industry is going to be like this for years to come, and it’s going to take time for the whole industry to get back to normal.
Coox’s new site makes it seem like a top-notch brand. It is. But it’s also really boring and uninspired. Its like trying to get a brand name to sound cool, not to mention being boring.
Cooxs new site is designed to make you think. It is. But the design is so lackluster that it falls flat. The site is so uninspired that it falls flat. The interface is so uninspired that it falls flat. The content is so uninspired that it falls flat. The brand is so uninspired that it falls flat.
Cooxs new site is just another bland site for Cooxs to churn out. It’s like an empty cup of soup that you can’t stand to eat. Its like trying to get a brand name to sound cool, not to mention being boring.
I have to say, the Coox team is doing a good job of keeping the site updated, but it’s all too easy to get bored of its content. The design is uninspired and the content is too uninspired. It’s just another cup of soup that you cant get to eat.
I’ve never really understood why Coox was so uninspired. I mean, they have a good slogan, “The people who live here, do it”. But it isn’t about what they do. Its about the people who live here.
So cox is a good name and a good name is a good name. But I have to say, I love it. It looks a bit like a cartoon character. But it is awesome.
