If you’re looking to increase engagement with your product, consider holding a naming contest! This is a great way to get people involved and invested in your product, and can also help generate some great ideas for what to call your product.
Here are 15 tips on how to run a successful naming contest:
1. Make sure the prize is attractive:
There’s no point in holding a contest if there isn’t a good prize to be won. Make sure the prize is something that will appeal to your target audience and make it worth their while to enter.
2. Keep the entry requirements simple:
Don’t make people jump through hoops to enter your contest. Keep the entry requirements simple and easy to follow so that anyone who wants to can take part.
3. Get the word out there:
Make sure you promote your product name generator contest widely so that as many people as possible know about it. Use social media, email marketing, and any other channels you have at your disposal to get the word out.
4. Set a deadline:
Give people a deadline for entering the contest so that they don’t just forget about it. A good rule of thumb is to give people two weeks to enter.
5. Keep it short and sweet:
Don’t make your contest too long or too complicated. People won’t have the attention span for it, and you’ll just end up with a lot of entries that are either incomplete or just not very good.
6. Be clear about what you’re looking for:
Make sure you’re clear about what you’re looking for in a name. This will help people focus their efforts and increase the chances of coming up with a great name.
7. Give feedback:
Give people feedback on their entries so that they know what they did right and what they could improve on. This will also help to improve the quality of future entries.
8. Be open to all ideas:
Don’t rule out any ideas out of hand. You never know where the perfect name might come from, so be open to all possibilities.
9. Choose a diverse panel of judges:
When it comes to choosing the winner, make sure you have a diverse panel of judges so that there’s no one person who has too much sway over the decision.
10. Take your time:
Don’t rush into choosing a winner. Take your time to review all of the entries and choose the one that you think is best.
11. Make sure the winning name is available:
Before you announce the winner, make sure that the winning name is actually available and can be used. There’s no point in choosing a great name if it can’t be used because someone else has already claimed it.
12. Announce the winner publicly:
Once you’ve chosen the winner, announce it publicly so that everyone knows who won and what the winning name is.
13. Send the prize to the winner:
Make sure you actually send the prize to the winner once they’ve been announced. There’s nothing worse than being promised a prize and then never receiving it.
14. Thank everyone for taking part:
Even if someone didn’t win, make sure you thank them for taking part in the contest. This will show that you appreciate their efforts and encourage them to take part in future contests.
15. Run another contest:
Once you’ve run one successful contest, consider running another one in the future. This is a great way to keep people engaged with your product.
Holding a naming contest is a great way to get people involved and invested in your product, and can also help generate some great ideas for what to call your product.
Naming contests are also a fun way for people to interact with your brand and can be used as a marketing tool to reach new audiences.
Conclusion:
Overall, holding a naming contest is a great way to generate interest and excitement for your product. It’s also a fun way for people to interact with your brand. Just make sure that you set clear guidelines, promote the contest widely, and choose a diverse panel of judges to ensure the fairness of the process.
