An influencer marketing platform is a digital service that connects companies like strange coin remnant looking to market their products with social media “influencers.” These influencers are people who have gained a significant following on social media platforms, such as YouTube channels or Instagram profiles for example.
The best-known and most popular influencer marketing platform is probably AMP Influence which has three million followers from 130 countries monthly and has helped more than 500 brands in 26 different industries achieve their goals. But there are many other platforms that can give you the same benefits of AMP Influence at lower cost.
1. Socialvelocity
SocialVelocity is one of the top ten influencer marketing platforms in the world. It has a vast pool of more than 500 million users which can help you get your product to the right customers. It helps brands build their online presence by reaching out to influencers and blog owners as well as bringing them traffic in exchange for money. The company also offers services such as SEO, consulting, training and designing websites for businesses.
A few of SocialVelocity’s clients include Home Depot, Amazon, Michael Kors and BMW.
2.FameBit
FameBit is a network that advertises brands to social media influencers with the purpose of developing relationships between them.
FameBit’s portfolio of more than 1,000 clients include American Express and Starbucks. The company has agreements with influencers to promote a total of more than 300 brands in industries like fashion, film, TV, travel and gaming; while they get paid $2 per 1,000 views on their YouTube videos.
FameBit was founded by Ami Bruegmann who is also the executive producer of popular YouTube channels like ASMR LifeStyle and Numa Crew.
3. RadiumOne
RadiumOne can help you connect with people who have a lot of followers on social media platforms such as Instagram and Twitter.
Its portfolio of more than 1,500 clients includes Google, Microsoft and Intel.
To use RadiumOne’s services you need to pay a monthly fee that depends on the number of users following your account on social media.
4. Traackr
Traackr is a marketing platform that brings together professionals from the fields of social media, public relations and digital marketing under the same umbrella. Its aim is to provide an easy way for brands to find influencers with proven results and then measure what kind of impact they have on their audience with tools such as Google Analytics and other custom tools.
Among its clients are the likes of Toyota and The Home Depot.
5. Brandbacker
Brandbacker helps you find cheap campaign ideas and low-cost social media influencers to promote them to your target audience
Brandbacker manages the entire process of finding enthusiastic users on social media who have an audience of millions or even millions of followers. Once they are found you will be sent templates that you can use to promote your campaign and measure its performance. With these tools, a social media influencer can reach out to up to five million people at any given time.
6. Socialbakers
Socialbakers is a top influencer marketing platform that helps brands connect with social media influencers and bloggers in a cost-effective way. The company has offices in New York and San Francisco and also operates international agencies in Hong Kong, Malaysia, Dubai and Indonesia.
Brands can use the influence of its 1,000 plus customers by paying per engagement or marketing budget or both. In addition to advertising on social media platforms, Socialbakers provides services such as content creation and website design for businesses.
7. Audiense
Audiense is a solution used by more than 80,000 professional marketers and advertisers to help grow their businesses. With the service you can find any influencer in your niche and connect with them directly. You can also reach out to millions of potential customers through the platform’s user base which consists of more than 450 million social media users from all over the world. The company has offices in New York, California and London.
8. Mavrck
Mavrck is an influencer marketing platform that helps brands target a very specific group of people. It uses an algorithm to match brands with social media users who are already influencing their audience in a given niche or industry. Mavrck can help these social media influencers and bloggers generate more views, likes and shares of their content.
Mavrck has partnerships with big companies such as the Huffington Post and Microsoft.
9. Taggify
Taggify is a company that connects brands with influencers on social media platforms like Facebook, Twitter and Instagram for the purpose of reaching their target audience.
Taggify uses a hashtag feature that allows you to connect your existing hashtags to a specific page or website so that people can see not only your brand’s hashtag but also links to where they can buy it or get more information about it.
Summary:
As you can see, there are many different platforms that can help you connect with social media influencers. It all depends on your goals, your budget and what kind of relationship you want to build with your audience. If you’re short on time, choose platforms that have made it easy for brands to find the perfect influencer. If you want quality, choose a platform that has tested the reputation of its users and only works with those who have great experience in the industry.
